MobAds Campaign Master™
MobAds’ Server is a carrier grade platform that works with the operator’s infrastructure to manage and deliver mobile advertising campaigns. From the most simple SMS based campaign to a sophisticated video and location based campaign, MobAds’ Server is IMS compliant, and empowers Service Providers and Advertising Agencies to implement and deliver comprehensive, targeted and measurable campaigns.
Mob Ads’ Server is available as a “turn-key” solution fully integrated in the operator’s network. Based on open standards, it allows a rapid integration that builds upon the strengths of the current company’s infrastructure. Mob Ads’ Server application delivers the benefits to the various groups who have a stake in what is created, thus bringing enhanced benefits to all involved.
The Internet based Graphic User Interface (GUI) provides an intuitive management avenue to define, set up and monitor mobile advertising campaigns with accurate statistics of the target audience and close monitoring of the results and behaviours.
Mob Ads’ Server can be customized to accommodate the need and expectations of all of the different types of media organizations as well as to match the Application Service Provider (ASP) model.
Mob Ads’ Server is also available as a fully outsourced managed service.